dENiZEN Summer Spring '12: The Imran Connection


dENiZEN from LEVIS hosted an All bloggers event for the launch of their Spring Summer ’12 collection co-created with Imran Khan. 
As much as I would love to write about Imran ( I totally adore him J ), I would love to write about the chic Spring Summer ’12 dENiZEN line that he has co-created!
Man Vs his creation!
Time to strike that perfect balance.

Imran through my Lens: I know i can do better :)

So, what excited me?

  •   9 shades of jeans, out of which 2 jeans are crafted with the Japanese Selvedge fabric which is considered as the world’s highest quality denim. This is the reason why the price points for these denims went haywire, but according to Imran- “We Have got Good jeans J
  • The  predominant color palette for shirts/tees being- RED, NAVY, HEATHER GREYWHITE.
I I I believe men look hot in basic colors like these .Its not about complicated prints but about simplicity that makes a man stand out! I would always love a man dressed in the classic white shirt/blue jeans combo :)
     ( Ok! I'm not hinting at anything )I
  •    2 shirts in the collection use Chambray which gives them a perfect denim look and are Imran’s favorite pieces. These can be worn in Summers without feeling the heat! They are perfect for layering with a tee inside.

    Layering makes any dull tee look cool because of the breezy silhoute it takes.Go for it!  
         He confessed ,men love women wearing a man's shirt.Girls, are you listening?
  • Think Imran, Think RED- do you know he is in love with RED? The coin pocket of every Jeans has a RED rivet, RED overlocks on the busted side seams, along with a RED zipper tape in front.
I         I have never seen a single man who didn't have a red t-shirt in his wardrobe! 
          The  perfect red makes them look hotter.Its about selecting that right shade of RED that will suit you.
  •  DID YOU KNOW?  His friends call him Wikipedia for the geek in him. So t-shirts carry this catch-phrase. How many of your friends are like him?
  • Other Tees sport  nautical stripes in grey/red , blue/white which is a must-have in your wardrobe this summer! This season every designer is stocking up his collection with this trend
Now , let me tell you how you can rock the nautical look?
.For men who are taller than 5'10 horizontal stripes work well, for those shorter than 5'10 i think vertical stripes would do you justice as it lengthens your torso.

Collection Highlights through pictures -compiled specially for you guys :)
I personally believe that nautical stripes can never go out of fashion. It wouldn't be wrong to include them in your BASICS which mostly have solid colors. After all it was Coco Chanel who introduced it in 1917, she wouldn’t have possibly gone wrong!

A very cute insight was shared by Imran during the making of this line.
Do you know,he carries 2 cell phones in the front pockets of his jeans. With time, his pockets get faded in ring shape at the bottom because of the cell phones.
·         So with this line they already introduced those ring shaped faded lines- which makes it truly unique.
       Isn't that cool,guys? Do you also suffer from this fade phenomenon? Now you've a solution!
Imran styles the very beautiful  presenter Karishma Kotak with his favorite Chambray shirt.Girls REJOICE! To the right a guy happily volunteers to get styled by Imran :)
What i found really impressive was that a huge amount of research was done for this line.Insights like most MEN in India have thicker thighs came up and accordingly the fit is designed. Imran and dENiZEN have indeed done a good job! Thank GOD he's not one of those brand ambassadors who just lend their faces to the brand, he has lend his brains! 
There are many interesting facts about the whole designing process.In case you would like to know, i would post them on my FB page and of course the remaining photos. :)

And finally the Q&A round which we eagerly waited for.You know what, i finally asked him 2 questions." Me: I understand that this line is created for the youth, but is there one piece from those pair of jeans which you would like to wear even when you are 60?

 The reason why I asked this question was because, these days fashion is about sustainability and when it comes to jeans, there is always that favorite pair of jeans which we never want to throw away!
Imran: He picked a dark colored denim and said that for the older population, dark denims look smart and can be worn with a nice shirt layered with a jacket."
The presenter almost wrapped up the talk when a question popped in my mind, so i had to interrupt her.I asked about the color palette . So when i went up to get a click with him ,he says- You were the one to ask me the maximum questions! I wonder! :D




Imran is not an accessories person, but he loves shoes! For one thing he pointed out, i had a great laugh-

 "How can you guys wear the same footwear throughout the day? I gotta change mine now. " (you can guess all the girls were laughing to themselves)

Guys please, stock up some good styles of shoes.And if you would like a post on that, you can count on me.I would happily do it for you :)
For all you guys who complain i should be writing for Men's styling- I'm scouting for a model who would love to showcase my styling. And i can tell you,in this case,Men are difficult ! :) 
But i'm not giving up yet :) 

Thank you for reading till the end.

P.S: I made amazing friends at the event .Its not so often when you meet like-minded people.We discussed everything from Food to fashion :) 
For more, See you on facebook J
Linking it here.
Loads of love,
*ila *
wwwwwwwwwwwwwwwwwwwwwww
I would love to know what you think .Let me know in the COMMENTS section.
Say a Hello at thefleamarketqueen@gmail.com
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Fun and frill-ic

Its not really a shorter skirt, i just have long legs
- Anna Kournikova


 Its summer! Its hot! 
If you ask me why i bought the skirt featured here- its none of the above reasons!

Its the Frill and the oriental Floral print (ofcourse ) that made me pick this skirt right into the trial room and then to the
Payment counter :)
The colors are vintage- like an old sheet of paper, painted with organic colors .
These are the prints i can carry all year long and happily so.

There was a time when mini skirts were all the rage.They still are, but are replaced with their more comfortable
cousin , the divided skirts.
As little girls each one of us has played in frilly frocks and socks.
And this skirt just reminded me of those days.
This one exudes a fun and flirty vibe.

Summers anyways call for more airy dresses and i am wanting to do more such posts but for the lack of a camera.
I thought i would share this shoot which was done last July.




Since it summer, i teamed it with a full sleeves cotton tunic tucked inside .
Not only to save my hands from a tan but also to add a little sophistication to the whole look.

You can make it more casual by teaming it with a bright red tank top or even a tube top if you are conmfortable with it, 
but that should essentially be indoors or the sun will do you wonders!!!







A delicate floral necklace is added to further up the sophistication quotient!
In a casual day wear you can team it with scarves in solids or simple pendants in gold or candy colors like red & pink .
The choice of a bag can create a variation in the look.A leather bag makes it look classy while a cream colored side sling makes it look a bit carefree.

So which is your favorite Frill piece/skirt  that you own?



                                          Skirt- Madame, Ring,Bangles- Colaba, Floral gold neckpiece- Ebay, HK
Photographer: Apurva
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Product Review: Neutrogena UltraSheer Dry Touch Sunblock SPF 50+



http://www.youtube.com/watch?v=sIDY6UzTnpM

This is my first product review.
I am not very fond of doing reviews.But there are times when i come across products which surprise me (in a good or bad way) and it wouldn't be fair if i don't share them with you.
So here it is.
I have tried quite a few sunscreens from the pharmacy till date including those from Ranbaxy.
But i never fell in love with a sunscreen.
I likea day cream though from Olay which has an spf 15 but then it is not a complete sunscreen.

My skin is extremely acne-prone and yes, oily.So a sunscreen has to control the sweat factor in my case.

My dermatologist prescribed me this sunscreen.
Yet another sunscreen which will go unused- i thought to myself!
I have a record of not using my sunscreens till the bottom.
The price tag was also a bit shocking.

My take on the Neutrogena UltraSheer Dry Touch Sunblock SPF 50+ 88 ml:

1) Packaging- elegant.The tube material feels apt for the price. 
2) Fragrance- It is the only sunscreen with a  mild floral fragrance that makes you want it last               forever.Doesn't smell like a traditional sunscreen at all.yayyyyyy :)

3)Texture- It looks creamy when you take it in your palm , the moment you apply it into your skin, it vanishes like water. It gives your skin a lightweight ,dewy- matte finish. Sounds like wonder- doesn't it?!
Moreover, most sunscreens leave a whitish film on your face as they blend with a lot of difficulty.
Neutrogena doesn't leave a trace.It gives your skin a natural glow.
Especially dark complexions like mine, struggle more  with that 'white-film' phenomenon, but Neutrogena solves this problem as well!

I have been using this for the last one month and i have already started wishing Neutrogena never discontinues this product ever!
This product not only satisfies your need for a good daily sunscreen ,but it stuns!


As for the sun protection, i think it is a long term process.Though i did notice that my tanning was not as severe as it would be without a sunscreen or with any other drugstore sunscreen.
So thumbs up for that.







Sizes :   1)   88ml for Rs.450  (old stock),  Rs.500 (new stock)
             2)  30 ml for Rs.150

Availability: Most pharmacy shops.
                     Also available online through Neutrogena India website with free shipping!
http://www.neutrogena.in/product/ultrasheer+dry+touch+sunblock+spf+50+plus+large.do?sortby=bestSellers 

Within a week of my first purchase i went on to buy a mini 30 ml tube as my purse must-have.
Always remember that a sunscreen fades with sweat , so you need to reapply if you sweat like a pig :)
The small tube totally comes handy if you need to carry it in your purse.

To top it all , Neutrogena ran a contest on Facebook where i won a pack of this sunscreen .Feels like its God-sent :)
Can't be happier!
My only request to neutrogena will be to make it more affordable in the course of time!
Time for the victory dance- I have found MY HG(holy-grail) SUNSCREEN :)

P.S No photos of this sunscreen right now, as my borrowed camera is not with me :)
Might update photos on request later.             
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